FRITZ KOLA DRINK MADE OF GLASS
- CONCEPTION
- ITEMENTWICKLUNG
- 4 CITIES
Description
Conception & implementation of the guerrilla action “Trink aus Glas” by fritz kola.
Overnight, huge installations made of plastic bottles were installed in Munich, Berlin, Stuttgart and Hamburg. The campaign was intended to draw attention to the excessive littering caused by plastic and to bring about a rethink in the beverage industry with the aim of ultimately replacing plastic bottles with glass bottles.
Sympathizers can join the movement under the #trinkausglas.
Overnight, huge installations made of plastic bottles were installed in Munich, Berlin, Stuttgart and Hamburg. The campaign was intended to draw attention to the excessive littering caused by plastic and to bring about a rethink in the beverage industry with the aim of ultimately replacing plastic bottles with glass bottles.
Sympathizers can join the movement under the #trinkausglas.