GLENFIDDICH INFLUENCER AKTIVIERUNG
- CONCEPTION
- PR ACTIVATION
- INFLUENCER ACTIVATION
- MAILING
- ROADSHOW
Description
Chocolate meets whiskey – a very special creation.
Selected high-class bartenders and whiskey lovers were given the unique opportunity to create a Glenfiddich praline themselves. In the bar scene, it is served as a food pairing when the guest orders a Glenfiddich 15 Y, Glenfiddich Project XX or Glenfiddich Project IPA. Especially the whiskey lovers were enthusiastic.